Consistency matters. You must learn that giving people a consistent high-quality product is of importance, like building trust across your brand. This build relational wealth - people want to know what they are about to step into and with whom. - Nicole Dominique Le Maire
Whenever you come upon a free supply of high-quality corn, provided unexpectedly right there in the middle of the forest, be careful! The people who put it there are probably sitting nearby in a stand, just waiting to take a shot at you. Keep your eyes and ears open! - James C. Dobson