If you are near the enemy, make him believe you are far from him. If you are far from the enemy, make him believe you are near. - Sun-Tzu
A military operation involves deception. Even though you are competent, appear to be incompetent. Though effective, appear to be ineffective. - Sun-tzu
Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win. - Sun-tzu
The best victory is when the opponent surrenders of its own accord before there are any actual hostilities...It is best to win without fighting. - Sun-tzu
All warfare is based on deception. There is no place where espionage is not used. Offer the enemy bait to lure him. - Sun-Tzu
Appraise war in terms of the fundamental factors. The first of these factors is moral influence. - Sun-Tzu
Nothing is more difficult than the art of maneuvering for advantageous positions. - Sun-Tzu
War is based on deception. - Sun-Tzu
To fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy's resistance without fighting. - Sun-Tzu
Be extremely subtle, even to the point of formlessness. Be extremely mysterious, even to the point of soundlessness. Thereby you can be the director of the opponent's fate. - Sun-tzu
If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle. - Sun-Tzu
Supreme excellence consists in breaking the enemy's resistance without fighting. - Sun-Tzu
Keep your friends close, and your enemies closer. - Sun-tzu